WHO WE ARE

AFTERHOURS is the trading name of two companies:

After Hours Apparel Ltd, Lynton House, 7–12 Tavistock Square, London, WC1H 9LT, United Kingdom, for customers in the UK, EU and all countries outside the United States.

After Hours USA LLC, 10085 North 78th Street, Scottsdale, AZ 85258, United States, for customers in the United States.

The company that sells to you is the data controller responsible for the personal data we collect through afterhrs.com and when you shop with us, contact us or sign up to our emails. In this policy, “we”, “us” and “our” mean that company.

If you have any questions about this policy or how we use your personal data, please contact us at contact@afterhrs.com.

THE PERSONAL DATA WE COLLECT

Contact details: your name, email address, phone number, billing address and delivery address.

Order details: the products you buy, return or exchange, your order history and delivery information.

Payment details: payments are processed securely by our payment providers, including Shopify Payments and Clearpay. We do not see or store your full card details.

Account details: your login details and preferences if you create an account.

Communications: messages you send us and our replies.

Marketing preferences: whether you have signed up to our emails or SMS, and how you interact with them.

Device and usage data: your IP address, browser and device type, approximate location, and how you use our site, collected through cookies and similar technologies (see Cookies below).

HOW WE USE YOUR DATA AND OUR LEGAL BASIS

To process and deliver your order, handle returns and refunds, and provide customer service. Legal basis: performance of our contract with you.

To send you marketing emails and SMS about new collections, offers and events. Legal basis: your consent, which you can withdraw at any time.

To show you relevant advertising and measure how our site and campaigns perform. Legal basis: your consent to non-essential cookies.

To prevent fraud, keep our site secure and improve our service. Legal basis: our legitimate interests in running a safe and effective business.

To keep financial and tax records and comply with the law. Legal basis: legal obligation.

WHO WE SHARE YOUR DATA WITH

We only share your personal data with trusted service providers who help us run our business, and only as far as they need it:

Shopify, which hosts our store and processes payments; Klaviyo, which sends our emails and SMS; Clearpay, if you choose to pay with Clearpay; Meta (Facebook and Instagram) and Google, for advertising and analytics, if you accept these cookies; Awin, our affiliate marketing partner; our warehouse and fulfilment partners; and our couriers DPD, DHL Express, Colissimo and USPS, to deliver your order.

We may also share your data with professional advisers, with authorities where the law requires it, or with a buyer if we sell all or part of our business. We do not sell your personal data.

INTERNATIONAL TRANSFERS

Our companies are based in the UK and the United States, and our service providers may process your data in the US and other countries outside the UK and European Economic Area. When we transfer your data, we make sure it is protected by an approved safeguard, such as the UK International Data Transfer Addendum, the EU Standard Contractual Clauses, or the UK–US Data Bridge and EU–US Data Privacy Framework where the recipient is certified.

HOW LONG WE KEEP YOUR DATA

We keep order and payment records for as long as tax and accounting laws require, normally up to seven years. We keep your marketing preferences until you unsubscribe, and your account details until you ask us to delete your account. We keep other data only for as long as we need it for the purposes above.

COOKIES

We use essential cookies to make our site work, for example to keep items in your bag and process your checkout. These are always on.

With your consent, we also use analytics and advertising cookies, including from Google and Meta, to understand how our site is used and to show you relevant ads on other sites. You can accept or reject these cookies in the cookie banner when you first visit our site. You can also delete or block cookies at any time in your browser settings.

YOUR RIGHTS

Depending on where you live, you have the right to access the personal data we hold about you, to have it corrected or deleted, to restrict or object to how we use it, to receive a copy of it in a portable format, and to withdraw your consent at any time.

To exercise any of these rights, email contact@afterhrs.com. We will reply within one month. To stop receiving marketing, click the unsubscribe link at the bottom of any of our emails or reply STOP to our SMS.

If you are unhappy with how we have handled your data, please contact us first. You also have the right to complain to a data protection authority: in the UK, the Information Commissioner’s Office (ico.org.uk); in the EU, the data protection authority in your country.

CLEARPAY

If you choose to pay with Clearpay, we will share your contact and order details with Clearpay so it can assess your eligibility and manage your payment plan. Clearpay handles your data in line with Clearpay’s privacy policy.

SECURITY

We use appropriate technical and organisational measures, including encryption, to protect your personal data. Our store runs on Shopify, which is certified to the PCI DSS standard for handling payments.

CHILDREN

Our site is not intended for children, and we do not knowingly collect personal data from anyone under 16.

CHANGES TO THIS POLICY

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated.

CONTACT US

After Hours Apparel Ltd, Lynton House, 7–12 Tavistock Square, London, WC1H 9LT, United Kingdom
After Hours USA LLC, 10085 North 78th Street, Scottsdale, AZ 85258, United States
Email: contact@afterhrs.com

Last updated: 20 October 2026